Make “China tour” more convenient and attractive

Make “China tour” more convenient and attractive

“China tourism” hit new heights! From January to July this year, the number of foreigners entering China at various ports reached 17.254 million, an increase of 129.9%. The number of port visas issued reached 846,000, up 182.9% year on year.

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The “China travel” craze is not for nothing. For some time, the “play meme” on social media has frequently aroused attention, “foreigners” punch in food, play mobile payment, carry out Citywalk… Multiple overseas social media data show that “China Travel” has become a popular search term. From online to offline, more and more foreign tourists have witnessed and understood an open, confident, civilized and safe China, and have personally felt the achievements of China’s development and the positive spirit of hundreds of millions of Chinese people.

Inbound tourism is like a mirror, the “heat value” continues to rise, reflecting that China’s opening door is opening wider and wider. In order to actively promote personnel exchanges, from the 144-hour transit visa-free policy to promote the “convenience to come” of foreign nationals, to the regional entry visa-free policy to help foreign tourists “diversity to come”, and then to the innovative port visa policy to promote the “introduction” of foreign investors… A series of policies have worked together to promote the increasing number of foreigners coming to China. At the same time, combined with the recovery of the international tourism market, the continuous recovery of international routes, the continuous repair of the inbound tourism supply chain and the vigorous promotion of tourism destination operators at all levels and other positive factors, the inbound tourism market is more promising. This “small incision” has released policy dividends and demonstrated openness and vitality.

Punch in “China Tour”, enjoy “China Tour”, what is the traffic password? It can be said that “China Tour” has opened a rich “program list”. From famous mountains and great rivers to local customs and people’s lives to development and change, the “gray and black filter” has been removed for foreign tourists, and a new world has been opened for the perception of “treasure China”. This has played a positive role in enhancing friendly exchanges between China and the people of other countries and regions, spreading the fine traditional Chinese culture and achievements of civilization, and promoting opening-up. This is also a sincere invitation. To improve the level of inbound tourism facilitation, the per capita inspection time has been reduced to 45 seconds, so that inbound and outbound tourists say goodbye to “long queues”; Enhance the level of foreign tourism reception services, and provide 7×24 hours “always online” policy consulting services… Since the beginning of this year, overseas tourists visiting China have obviously had a better experience in payment, ticket purchase, accommodation and other aspects, and inbound travel is more convenient and more leisurely.

Inbound tourism is an important part of China’s tourism industry. According to the “14th Five-Year Plan” for Cultural and Tourism Development, inbound tourism should be revitalized to achieve coordinated development with domestic tourism and outbound tourism. It must be noted that the rise in the data is partly related to the low base last year. In order for “China Travel” to continue to be popular, it still needs to face many difficulties and challenges. Relevant research by the China Tourism Academy shows that factors such as the “crowding out” effect of domestic tourism, the insufficient supply of tourism products, and the need to improve overseas promotion are still restricting the high-quality development of inbound tourism. Therefore, it is necessary to further improve the relevant policies, improve the inbound tourism promotion mechanism, improve the inbound tourism service quality, etc., and meet the growing tourism demand with more convenient and attractive experiences.

Inbound tourism is like a mirror, the “heat value” continues to rise, reflecting that China’s opening door is opening wider and wider. In order to actively promote personnel exchanges, from the 144-hour transit visa-free policy to promote the “convenience to come” of foreign nationals, to the regional entry visa-free policy to help foreign tourists “diversity to come”, and then to the innovative port visa policy to promote the “introduction” of foreign investors… A series of policies have worked together to promote the increasing number of foreigners coming to China. At the same time, combined with the recovery of the international tourism market, the continuous recovery of international routes, the continuous repair of the inbound tourism supply chain and the vigorous promotion of tourism destination operators at all levels and other positive factors, the inbound tourism market is more promising. This “small incision” has released policy dividends and demonstrated openness and vitality.

Inbound tourism is like a mirror, the “heat value” continues to rise, reflecting that China’s opening door is opening wider and wider. In order to actively promote personnel exchanges, from the 144-hour transit visa-free policy to promote the “convenience to come” of foreign nationals, to the regional entry visa-free policy to help foreign tourists “diversity to come”, and then to the innovative port visa policy to promote the “introduction” of foreign investors… 

It is expected that the number of foreign tourists to China will exceed 15 million in the second half of the year, and the annual figure may recover to more than 80% of 2019. I look forward to more friends from all over the world coming to visit China, and having a deeper understanding of a credible, lovely and respectable China.

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